Already Ramoji Rao's Eenadu group is running TV Channels like ET-AP, ET-Telangana and ETV-Telugu to entertain Telugu people all over the world. Now that two channels are dedicated to full time news and one channel with serials and all, Ramoji Rao is said to be launching another new channel.
According to media reports - ETV Plus is the name of new channel that will be launched by Ramoji Rao shortly. This channel will not feature any serials and otters soap operas. ETV Plus will be exclusively of movie content, reality shows and movies two times daily. Also in the lines of Maa TV, Gemini and Zee Telugu, ETV Plus will be bidding for satellite rights of big stars films and super hits. More details about the launch and test-signal relay will be revealed soon.