Few days ago, Reports were abuzz about the Satellite Rights of Ram Charan-Srinu Vytla's film were sold out for Rs 13 crore which include Telugu rights & Hindi dub. Now, The latest update only confirms the rise of Telugu Films when it comes to Satellite Rights market.As per reliable sources, Satellite Rights of 'Srimanthudu' got sold out for a whooping Rs 17 crore. Zee Telugu acquired the rights by paying a bomb. While Rs 12 crore out of it is for the Telugu version rights, Rs 5 crore went for Hindi dub.Rs 17 crore is at least 35% of 'Srimanthudu' Total Cost of Production. Pocketing such a huge sum in the form of Satellite Rights even before the film release is a remarkable feat. Zee Telugu is trying to be very competent in the Satellite Rights segment to emerge as No.1 Entertainment Channel. This development eventually benefiting the Film Industry a lot.