The film's prints have been dispatched to all overseas territories. For the local market, QUBE and PXD prints are already ready and loaded. The film has been directed by Pavan Sadineni, who made his debut with the well liked 'Prema Ishq Kadhal'. Unlike his first film, which was slightly experimental in nature, 'Savithri' is a fun filled commercial entertainer. The movie has been produced by Vision Filmmakers and Shravan has composed the music.