Say it Telugu industry's poor planning or greed for hefty collections, big stars are continuously failing to stick to a release date these days. Except Bruce Lee, none of the big stars have stuck to the initial date they announced for 2015 most of the time. Some changed dates to save others, while others did to save themselves. And this is spreading to next year too.
When Sardaar shooting got kick started, it was publicised that the film will hit on Sankranthi eve ie., January 2016. And then Mahesh's Brahmotsavam eyed a February release as January is getting busy with Jr NTR and Balayya's films lined up. Suddenly there are rumours that someone among Sardaar, Nannaku Prematho and Dictator will miss Jan and may eye February, and that made Mahesh fix up his Brahmotsavam for April 9th, 2016. At the same time, Allu Arjun's Sarainodu is banking on summer sentiment and eyeing the same April release. Okay, Mahesh and Bunny might plan their releases with two weeks difference, but here comes a bouncer from Pawan Kalyan.
As Sardaar shoot is getting delayed, Pawan is contemplating an April release for his film too. In that case, both Mahesh and Bunny need to change their plans. Even if there is no change, maintaining two weeks gap is something essential these days for revenues. In this total process, who get's messed up? Ultimately it's the other small movies that are waiting for release. They can't fix a date, neither clash with these biggies.