This Sankranthi will be more intense with the biggies like Nannaku Prematho, Dictator and Soggade Chinni Nayana fighting it out to walk away with the cake. But all of a sudden, the makers of Sharwanand's Express Raja showed their courage and joined the Sankranthi battle.
Many in the industry are apparently calling the makers as being slightly over confident and are opining that they should have given space and facilitate more screens to the big ticket films by postponing their film's release by at least a week.
Even Prabhas, the head honcho of UV Creations, has reportedly fumed on the producers for sandwiching a small film like Express Raja amidst the biggies. Apparently, Prabhas even cautioned them about the negative talk UV Creations has been getting of late. We will have to wait and see if Express Raja will strike gold at the box-office and justify the producers' confidence.
On the other hand, even the buyers who bought Express Raja at heavy prices are expressing their concerns about recovering their investments, with the biggies occupying most of the screens and apparently, some of them are even miffed with the producers for this haphazard release.