Geetha Arts is the only production house operated by Mega Producer Allu Aravind since the past 3 decades. For some reason, He felt the need to float a new version and launched GA2 (which means Geetha Arts 2).
Currently, Maruti's next 'Bhale Bhale Magadivoy' starring Nani and Lavanya Tripathi is jointly produced by GA 2 and UV Creations (Mirchi, Run Raja Run fame).
The motto behind launching GA 2 is producing low & medium budget films in association with other production houses. Bunny Vas who is the producer of '100% Love' and 'Kotha Janta' will be taking up the responsibility of overseeing GA 2.
Notably, Allu Aravind continues to produce big budgeted ventures on Geetha Arts banner. Allu Arjun-Boyapati Seenu's project will be the next venture.