Leading General Entertainment Channel, MAA TV bagged the telecast rights of audio release function of Powerstar Pawan Kalyan's 'Sardaar Gabbar Singh'. There is a huge competition between MAA TV and TV9 for the telecast rights and MAA TV finally managed to give a whopping Rs.1.5 Crore. This is the highest price offered for any Telugu movie audio launch.
It is said that TV9 also came up with similar offer but the makers opted for MAA TV as it has more reach. The audio release event may happen on 18th or 20th of this month. The movie shooting is also nearing completion. Currently the makers are canning the climax sequence of the film in Rattanpur.